MARKET WATCH Dec 5, 2018

"The Big Bang Theory" Star Mayim Bialik Partners with Nectar Sleep to Encourage America to Make Better Choices

December 5, 2018

SAN FRANCISCO, Dec. 5, 2018 — Nectar Sleep, the fastest-growing e-commerce mattress company in the world, today announces a partnership with Mayim Bialik, PhD and one of the stars of the CBS sitcom “The Big Bang Theory.” Mayim Bialik leverages her background as a neuroscientist to dive into the importance of a good night’s sleep for the human brain in the digital video campaign called “Real, Sleep Science from Mayim Bialik.”

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